About Lacoste:
Named for the renowned French tennis player, Lacoste revolutionized the sportswear market with its signature cotton piqué shirts in the 1930s. Today, Lacoste represents a casual blend of sports and fashion.
The logo? Playful. The Crocodile? Inspired by comics. The Lacoste silhouette breaks the codes and pushes the limits of creativity… halfway between runway style and generosity.
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